english-for-designers-patrik

Creating my own brand named PatrikZen

The original topic which I chose for my final thesis was Synesthesia a.k.a. the phenomenon of “hearing colors” etc. Soon aftr, I changed the topic because of my Corona virus and distance between my supervisor (who lives in Liberec). My new thesis topic is Process of creating a personal brand - named PatrikZen. It’s not really a win win situation, because my new supervisor (female) got pregnant in January, so it was a real test of handling it by myself. However, thanks to my girlfriend, I had the motivation to continue and create the brand. It went from school project to a real project, which is now official.

The name consists of two words - Patrik & Zen. Patrik is my name; Zen represents my path.

My motto is “Find a way back to yourself”.

My moodboard

Circle has a very deep meaning to be. It represents infinity - which could translate to the guitar playing and other instruments, where time does not exist - only here and now.

This is the final result:

Website: www.patrikzen.com

Logo for candles

How candles look